Meetings Africa 2023: Destination Marketing: A Masterclass

Mon, 19 Jun 2023 06:41:59 +0000

International travel bounced back since the pandemic after the tourism sector came to a grinding halt during Covid-19. Travel and tourism contributed 6.1 per cent of the global GDP in 2021. Will this trend continue during global economic uncertainty? A panel of experts discuss destination marketing and its role to attract tourists and business events.